Lee Cooper is a historic English brand, founded more than a century ago. Established in 1908, M Cooper Overalls (formerly Lee Cooper) was a work wear manufacturer. Building on its reputation for the strength of its clothing, the brand also made the uniforms of British soldiers. It was only in 1946 that the company turned towards the general public, with denim jeans. The name of the company then becomes Lee Cooper, corresponding to the family name of the founding couple, Mrs. Lee and Mr. Cooper.
The novelty is the launch of a brand new watches collection, for the least surprising. First, Lee Cooper chose to follow the fashion codes, with the launch of a new collection for each season. The watch catalogue will therefore be different every quarter and the models will not be renewed from one year to another. The brand wants to offer new products and renew itself every 3 months.
Lee Cooper wants to reach a large public and thinks that a fashion accessory must be accessible to all. The real innovation is, without a doubt, the value for money. Lee Cooper multifunction Watches are really affordable. To reach its prices, the brand has mastered all production costs, without sacrificing quality. In addition, production volumes provide considerable scale economies.
Lee Cooper watches are definitely modern, with the technicality that made the reputation of the brand.
TimeByMe is an Official Lee Cooper Watches Reseller